{"id":1199,"date":"2025-04-20T12:05:53","date_gmt":"2025-04-20T04:05:53","guid":{"rendered":"http:\/\/www.kptg.cn\/?p=1199"},"modified":"2025-05-01T12:11:10","modified_gmt":"2025-05-01T04:11:10","slug":"%e7%99%be%e5%ba%a6%e5%bf%ab%e9%80%9f%e6%8e%92%e5%90%8d%e7%b3%bb%e7%bb%9f%e7%9a%84%e6%a0%b8%e5%bf%83%e5%8e%9f%e7%90%86%e6%98%af%e4%bb%80%e4%b9%88%ef%bc%9f","status":"publish","type":"post","link":"http:\/\/www.kptg.cn\/?p=1199","title":{"rendered":"\u767e\u5ea6\u5feb\u901f\u6392\u540d\u7cfb\u7edf\u7684\u6838\u5fc3\u539f\u7406\u662f\u4ec0\u4e48\uff1f\u63ed\u79d8\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u7684\u5173\u952e"},"content":{"rendered":"

\u5728\u5f53\u4eca\u6570\u5b57\u5316\u65f6\u4ee3\uff0c\u4f01\u4e1a\u6216\u4e2a\u4eba\u7f51\u7ad9\u7684\u6392\u540d\u76f4\u63a5\u5f71\u54cd\u7740\u6d41\u91cf\u548c\u8f6c\u5316\u7387\u3002\u8bb8\u591a\u7ad9\u957f\u548cSEO\u4ece\u4e1a\u8005\u90fd\u6e34\u671b\u4e86\u89e3\u767e\u5ea6\u5feb\u901f\u6392\u540d\u7cfb\u7edf<\/strong>\u7684\u6838\u5fc3\u539f\u7406\uff0c\u4ee5\u4fbf\u66f4\u597d\u5730\u4f18\u5316\u7f51\u7ad9\uff0c\u63d0\u5347\u641c\u7d22\u5f15\u64ce\u6392\u540d\u3002\u90a3\u4e48\uff0c\u767e\u5ea6\u7684\u6392\u540d\u673a\u5236\u7a76\u7adf\u662f\u5982\u4f55\u8fd0\u4f5c\u7684\uff1f\u4e3a\u4ec0\u4e48\u6709\u4e9b\u7f51\u7ad9\u80fd\u591f\u5728\u77ed\u65f6\u95f4\u5185\u5b9e\u73b0\u6392\u540d\u8dc3\u5347\uff1f\u672c\u6587\u5c06\u6df1\u5165\u63a2\u8ba8\u8fd9\u4e00\u95ee\u9898\uff0c\u5e2e\u52a9\u60a8\u638c\u63e1\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u7684\u6838\u5fc3\u903b\u8f91\u3002<\/p>\n

\u767e\u5ea6\u5feb\u901f\u6392\u540d\u7cfb\u7edf\u7684\u57fa\u7840\uff1a\u7b97\u6cd5\u4e0e\u6743\u91cd<\/h2>\n

\u767e\u5ea6\u7684\u6392\u540d\u7cfb\u7edf\u5e76\u975e\u5355\u4e00\u7b97\u6cd5\uff0c\u800c\u662f\u7531\u591a\u79cd\u590d\u6742\u7684\u7b97\u6cd5\u548c\u89c4\u5219\u5171\u540c\u7ec4\u6210\u3002\u5176\u4e2d\uff0c\u6838\u5fc3\u7b97\u6cd5<\/strong>\u5305\u62ec\u4f46\u4e0d\u9650\u4e8ePageRank\u3001TF-IDF\u3001\u4ee5\u53ca\u8fd1\u5e74\u6765\u5f15\u5165\u7684\u6df1\u5ea6\u5b66\u4e60\u6a21\u578b\u3002\u8fd9\u4e9b\u7b97\u6cd5\u7684\u5171\u540c\u76ee\u6807\u662f\u8bc4\u4f30\u7f51\u7ad9\u7684\u8d28\u91cf\u3001\u76f8\u5173\u6027\u4ee5\u53ca\u7528\u6237\u4f53\u9a8c\u3002<\/p>\n

    \n
  1. \n

    PageRank\u7b97\u6cd5<\/strong>\uff1a\u5c3d\u7ba1\u8fd9\u4e00\u7b97\u6cd5\u6700\u521d\u7531\u8c37\u6b4c\u63d0\u51fa\uff0c\u4f46\u767e\u5ea6\u4e5f\u6709\u7c7b\u4f3c\u7684\u673a\u5236\u3002\u5b83\u901a\u8fc7\u5206\u6790\u7f51\u7ad9\u7684\u5916\u90e8\u94fe\u63a5\u6570\u91cf\u548c\u8d28\u91cf\u6765\u8bc4\u4f30\u5176\u6743\u5a01\u6027\u3002\u7b80\u5355\u6765\u8bf4\uff0c\u9ad8\u8d28\u91cf\u7684\u5916\u90e8\u94fe\u63a5\u8d8a\u591a\uff0c\u7f51\u7ad9\u7684\u6743\u91cd\u8d8a\u9ad8\u3002<\/em><\/p>\n<\/li>\n

  2. \n

    TF-IDF\uff08\u8bcd\u9891-\u9006\u6587\u6863\u9891\u7387\uff09<\/strong>\uff1a\u8fd9\u4e00\u7b97\u6cd5\u7528\u4e8e\u8bc4\u4f30\u5173\u952e\u8bcd\u5728\u9875\u9762\u4e2d\u7684\u91cd\u8981\u6027\u3002\u767e\u5ea6\u4f1a\u5206\u6790\u5173\u952e\u8bcd\u51fa\u73b0\u7684\u9891\u7387\u4ee5\u53ca\u5176\u5728\u5168\u7f51\u4e2d\u7684\u5206\u5e03\u60c5\u51b5\uff0c\u4ece\u800c\u5224\u65ad\u9875\u9762\u7684\u4e3b\u9898\u76f8\u5173\u6027\u3002<\/p>\n<\/li>\n

  3. \n

    \u6df1\u5ea6\u5b66\u4e60\u6a21\u578b<\/strong>\uff1a\u968f\u7740\u4eba\u5de5\u667a\u80fd\u6280\u672f\u7684\u53d1\u5c55\uff0c\u767e\u5ea6\u5f15\u5165\u4e86\u6df1\u5ea6\u5b66\u4e60\u6a21\u578b\u6765\u66f4\u597d\u5730\u7406\u89e3\u7528\u6237\u610f\u56fe\u548c\u5185\u5bb9\u8d28\u91cf\u3002\u8fd9\u4f7f\u5f97\u6392\u540d\u7cfb\u7edf\u80fd\u591f\u66f4\u7cbe\u51c6\u5730\u5339\u914d\u641c\u7d22\u9700\u6c42\u3002<\/p>\n<\/li>\n<\/ol>\n

    \u5f71\u54cd\u767e\u5ea6\u5feb\u901f\u6392\u540d\u7684\u5173\u952e\u56e0\u7d20<\/h2>\n

    \u4e86\u89e3\u767e\u5ea6\u7684\u6838\u5fc3\u7b97\u6cd5\u540e\uff0c\u6211\u4eec\u9700\u8981\u5173\u6ce8\u54ea\u4e9b\u5177\u4f53\u56e0\u7d20\u80fd\u591f\u76f4\u63a5\u5f71\u54cd\u7f51\u7ad9\u7684\u6392\u540d\u3002\u4ee5\u4e0b\u662f\u4e00\u4e9b\u5173\u952e\u56e0\u7d20<\/strong>\uff1a<\/p>\n

      \n
    1. \n

      \u5185\u5bb9\u8d28\u91cf<\/strong>\uff1a\u767e\u5ea6\u59cb\u7ec8\u5f3a\u8c03\u201c\u5185\u5bb9\u4e3a\u738b\u201d\u3002\u9ad8\u8d28\u91cf\u3001\u539f\u521b\u4e14\u4e0e\u7528\u6237\u9700\u6c42\u9ad8\u5ea6\u5339\u914d\u7684\u5185\u5bb9\u66f4\u5bb9\u6613\u83b7\u5f97\u9752\u7750\u3002\u4f8b\u5982\uff0c\u4e00\u7bc7\u89e3\u51b3\u7528\u6237\u5b9e\u9645\u95ee\u9898\u7684\u957f\u6587\uff0c\u5f80\u5f80\u6bd4\u7b80\u5355\u7684\u77ed\u7bc7\u6587\u7ae0\u66f4\u5177\u7ade\u4e89\u529b\u3002<\/em><\/p>\n<\/li>\n

    2. \n

      \u5173\u952e\u8bcd\u4f18\u5316<\/strong>\uff1a\u5173\u952e\u8bcd\u7684\u5408\u7406\u5e03\u5c40\u662fSEO\u7684\u57fa\u7840\u3002\u4f46\u9700\u8981\u6ce8\u610f\u7684\u662f\uff0c\u5806\u780c\u5173\u952e\u8bcd<\/strong>\u4e0d\u4ec5\u65e0\u6cd5\u63d0\u5347\u6392\u540d\uff0c\u8fd8\u53ef\u80fd\u88ab\u767e\u5ea6\u5224\u5b9a\u4e3a\u4f5c\u5f0a\u884c\u4e3a\u3002\u6b63\u786e\u7684\u65b9\u6cd5\u662f\u5c06\u5173\u952e\u8bcd\u81ea\u7136\u5730\u878d\u5165\u6807\u9898\u3001\u6b63\u6587\u3001\u56fe\u7247ALT\u6807\u7b7e\u7b49\u4f4d\u7f6e\u3002<\/p>\n

      <\/p>\n<\/li>\n

    3. \n

      \u7528\u6237\u4f53\u9a8c<\/strong>\uff1a\u767e\u5ea6\u7684\u6392\u540d\u7cfb\u7edf\u8d8a\u6765\u8d8a\u6ce8\u91cd\u7528\u6237\u4f53\u9a8c\u3002\u7f51\u7ad9\u7684\u52a0\u8f7d\u901f\u5ea6\u3001\u79fb\u52a8\u7aef\u9002\u914d\u6027\u3001\u9875\u9762\u7ed3\u6784\u6e05\u6670\u5ea6\u7b49\u90fd\u4f1a\u5f71\u54cd\u6392\u540d\u3002\u4e00\u4e2a\u52a0\u8f7d\u901f\u5ea6\u5feb\u3001\u754c\u9762\u53cb\u597d\u7684\u7f51\u7ad9\u66f4\u5bb9\u6613\u83b7\u5f97\u7528\u6237\u7684\u9752\u7750\u3002<\/em><\/p>\n<\/li>\n

    4. \n

      \u5916\u90e8\u94fe\u63a5<\/strong>\uff1a\u9ad8\u8d28\u91cf\u7684\u5916\u90e8\u94fe\u63a5\u662f\u63d0\u5347\u7f51\u7ad9\u6743\u91cd\u7684\u6709\u6548\u9014\u5f84\u3002\u767e\u5ea6\u4f1a\u901a\u8fc7\u5206\u6790\u8fd9\u4e9b\u94fe\u63a5\u7684\u6765\u6e90\u548c\u8d28\u91cf\uff0c\u8bc4\u4f30\u7f51\u7ad9\u7684\u6743\u5a01\u6027\u3002\u4f8b\u5982\uff0c\u6765\u81ea\u6743\u5a01\u5a92\u4f53\u7684\u94fe\u63a5\u6bd4\u666e\u901a\u535a\u5ba2\u7684\u94fe\u63a5\u66f4\u5177\u4ef7\u503c\u3002<\/em><\/p>\n<\/li>\n

    5. \n

      \u7528\u6237\u884c\u4e3a\u6570\u636e<\/strong>\uff1a\u767e\u5ea6\u7684\u6392\u540d\u7cfb\u7edf\u4f1a\u5206\u6790\u7528\u6237\u7684\u70b9\u51fb\u7387\u3001\u505c\u7559\u65f6\u95f4\u3001\u8df3\u51fa\u7387\u7b49\u6570\u636e\u3002\u5982\u679c\u4e00\u4e2a\u7f51\u7ad9\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u83b7\u5f97\u8f83\u9ad8\u7684\u70b9\u51fb\u7387\uff0c\u5e76\u4e14\u7528\u6237\u505c\u7559\u65f6\u95f4\u8f83\u957f\uff0c\u767e\u5ea6\u4f1a\u8ba4\u4e3a\u8be5\u7f51\u7ad9\u66f4\u7b26\u5408\u7528\u6237\u9700\u6c42\uff0c\u4ece\u800c\u63d0\u5347\u5176\u6392\u540d\u3002<\/p>\n<\/li>\n<\/ol>\n

      \u767e\u5ea6\u5feb\u901f\u6392\u540d\u7cfb\u7edf\u7684\u52a8\u6001\u6027<\/h2>\n

      \u9700\u8981\u6ce8\u610f\u7684\u662f\uff0c\u767e\u5ea6\u7684\u6392\u540d\u7cfb\u7edf\u5e76\u975e\u4e00\u6210\u4e0d\u53d8\uff0c\u800c\u662f\u52a8\u6001\u8c03\u6574<\/strong>\u7684\u3002\u767e\u5ea6\u4f1a\u6839\u636e\u7528\u6237\u884c\u4e3a\u3001\u884c\u4e1a\u8d8b\u52bf\u4ee5\u53ca\u6280\u672f\u53d1\u5c55\u4e0d\u65ad\u4f18\u5316\u5176\u7b97\u6cd5\u3002\u4f8b\u5982\uff0c\u8fd1\u5e74\u6765\u767e\u5ea6\u52a0\u5927\u4e86\u5bf9\u79fb\u52a8\u7aef\u641c\u7d22\u7684\u91cd\u89c6\uff0c\u63a8\u51fa\u4e86\u79fb\u52a8\u4f18\u5148\u7d22\u5f15\u7b56\u7565\u3002\u8fd9\u610f\u5473\u7740\uff0c\u5982\u679c\u4e00\u4e2a\u7f51\u7ad9\u5728\u79fb\u52a8\u7aef\u8868\u73b0\u4e0d\u4f73\uff0c\u5373\u4f7f\u5176\u5728PC\u7aef\u8868\u73b0\u826f\u597d\uff0c\u4e5f\u53ef\u80fd\u65e0\u6cd5\u83b7\u5f97\u7406\u60f3\u7684\u6392\u540d\u3002<\/p>\n

      \u6b64\u5916\uff0c\u767e\u5ea6\u8fd8\u4f1a\u5b9a\u671f\u8fdb\u884c\u7b97\u6cd5\u66f4\u65b0\uff0c\u6253\u51fb\u4f4e\u8d28\u91cf\u5185\u5bb9\u548c\u4f5c\u5f0a\u884c\u4e3a\u3002\u4f8b\u5982\uff0c2019\u5e74\u63a8\u51fa\u7684\u201c\u6e05\u98ce\u7b97\u6cd5\u201d\u5c31\u9488\u5bf9\u6807\u9898\u515a\u3001\u5173\u952e\u8bcd\u5806\u780c\u7b49\u884c\u4e3a\u8fdb\u884c\u4e86\u4e25\u5389\u6574\u6cbb\u3002\u56e0\u6b64\uff0c\u7ad9\u957f\u548cSEO\u4ece\u4e1a\u8005\u9700\u8981\u5bc6\u5207\u5173\u6ce8\u767e\u5ea6\u7684\u7b97\u6cd5\u66f4\u65b0\uff0c\u53ca\u65f6\u8c03\u6574\u4f18\u5316\u7b56\u7565\u3002<\/p>\n

      \u5982\u4f55\u5229\u7528\u767e\u5ea6\u5feb\u901f\u6392\u540d\u7cfb\u7edf\u5b9e\u73b0SEO\u76ee\u6807\uff1f<\/h2>\n

      \u4e86\u89e3\u4e86\u767e\u5ea6\u7684\u6392\u540d\u673a\u5236\u540e\uff0c\u5982\u4f55\u5728\u5b9e\u9645\u64cd\u4f5c\u4e2d\u5229\u7528\u8fd9\u4e9b\u539f\u7406\u5b9e\u73b0SEO\u76ee\u6807\u5462\uff1f\u4ee5\u4e0b\u662f\u4e00\u4e9b\u5b9e\u7528\u5efa\u8bae<\/strong>\uff1a<\/p>\n

        \n
      1. \n

        \u4e13\u6ce8\u4e8e\u5185\u5bb9\u521b\u4f5c<\/strong>\uff1a\u9ad8\u8d28\u91cf\u7684\u5185\u5bb9\u662f\u63d0\u5347\u6392\u540d\u7684\u57fa\u7840\u3002\u786e\u4fdd\u60a8\u7684\u5185\u5bb9\u80fd\u591f\u89e3\u51b3\u7528\u6237\u7684\u5b9e\u9645\u95ee\u9898\uff0c\u5e76\u4e14\u5177\u5907\u4e00\u5b9a\u7684\u6df1\u5ea6\u548c\u5e7f\u5ea6\u3002<\/p>\n<\/li>\n

      2. \n

        \u4f18\u5316\u7f51\u7ad9\u7ed3\u6784<\/strong>\uff1a\u6e05\u6670\u7684\u7f51\u7ad9\u7ed3\u6784\u4e0d\u4ec5\u6709\u52a9\u4e8e\u7528\u6237\u4f53\u9a8c\uff0c\u8fd8\u80fd\u5e2e\u52a9\u767e\u5ea6\u66f4\u597d\u5730\u6293\u53d6\u548c\u7d22\u5f15\u60a8\u7684\u9875\u9762\u3002\u4f8b\u5982\uff0c\u4f7f\u7528\u5408\u7406\u7684URL\u7ed3\u6784\u3001\u8bbe\u7f6e\u7ad9\u70b9\u5730\u56fe\u7b49\u3002<\/em><\/p>\n<\/li>\n

      3. \n

        \u63d0\u5347\u7f51\u7ad9\u901f\u5ea6<\/strong>\uff1a\u52a0\u8f7d\u901f\u5ea6\u662f\u5f71\u54cd\u7528\u6237\u4f53\u9a8c\u7684\u91cd\u8981\u56e0\u7d20\u3002\u901a\u8fc7\u538b\u7f29\u56fe\u7247\u3001\u4f7f\u7528CDN\u3001\u4f18\u5316\u4ee3\u7801\u7b49\u65b9\u5f0f\uff0c\u53ef\u4ee5\u6709\u6548\u63d0\u5347\u7f51\u7ad9\u7684\u52a0\u8f7d\u901f\u5ea6\u3002<\/p>\n<\/li>\n

      4. \n

        \u83b7\u53d6\u9ad8\u8d28\u91cf\u5916\u94fe<\/strong>\uff1a\u901a\u8fc7\u4e0e\u5176\u4ed6\u9ad8\u8d28\u91cf\u7f51\u7ad9\u5408\u4f5c\u3001\u53d1\u5e03\u4f18\u8d28\u5185\u5bb9\u7b49\u65b9\u5f0f\uff0c\u83b7\u53d6\u66f4\u591a\u9ad8\u8d28\u91cf\u7684\u5916\u90e8\u94fe\u63a5\u3002<\/p>\n<\/li>\n

      5. \n

        \u5173\u6ce8\u7528\u6237\u884c\u4e3a\u6570\u636e<\/strong>\uff1a\u901a\u8fc7\u5206\u6790\u7528\u6237\u7684\u70b9\u51fb\u7387\u3001\u505c\u7559\u65f6\u95f4\u7b49\u6570\u636e\uff0c\u4e86\u89e3\u7528\u6237\u7684\u9700\u6c42\u548c\u504f\u597d\uff0c\u4ece\u800c\u4f18\u5316\u7f51\u7ad9\u5185\u5bb9\u548c\u7ed3\u6784\u3002<\/p>\n<\/li>\n<\/ol>\n

        \u767e\u5ea6\u5feb\u901f\u6392\u540d\u7cfb\u7edf\u7684\u672a\u6765\u8d8b\u52bf<\/h2>\n

        \u968f\u7740\u4eba\u5de5\u667a\u80fd\u548c\u5927\u6570\u636e\u6280\u672f\u7684\u4e0d\u65ad\u53d1\u5c55\uff0c\u767e\u5ea6\u7684\u6392\u540d\u7cfb\u7edf\u4e5f\u5728\u4e0d\u65ad\u8fdb\u5316\u3002\u672a\u6765\uff0c\u6211\u4eec\u53ef\u4ee5\u9884\u89c1\u4ee5\u4e0b\u8d8b\u52bf\uff1a<\/p>\n

          \n
        1. \n

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